Many Zimbabwean businesses rely entirely on WhatsApp for customer communication. While WhatsApp is great for direct contact, it’s costing you money and credibility.
Here’s why you need a real website:
**Credibility**: A website makes your business look professional and established. Customers trust businesses with websites more than those operating from messaging apps alone.
**24/7 Availability**: Your website works while you sleep. Customers can browse your services, learn about pricing, and even book appointments anytime.
**SEO & Discovery**: Websites get found on Google. WhatsApp doesn’t. Your potential customers are searching for your services online-a website puts you in front of them.
**Customer Data**: A website lets you capture emails, phone numbers, and customer preferences. WhatsApp gives you nothing but chats.
**Payment Processing**: Websites enable online payments, reducing friction. WhatsApp needs manual coordination for every transaction.
**It’s Not Expensive**: Professional web design starts from just $60-$100. That’s one good client. After that, it pays for itself.
Your WhatsApp is great for customer service. Your website is what brings customers to your WhatsApp in the first place.
